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Sole, vento e chilometri...
Ecco perché la protezione dei capelli è fondamentale nel ciclismo professionistico
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When one thinks of professional cycling, one imagines climbs, sprints and great athletic performance. However, behind every race and every training session is a reality of many hours spent outdoors, often in the sun.
For professional cyclists, spending five or six hours in the saddle is the norm. This means constant exposure to UV rays, wind and weather variations. Over time, these factors can create significant stress not only on the skin, but also on the hair and scalp.
L’impatto del sole su capelli e cuoio capelluto
Ultraviolet rays can affect the balance of the hair fiber and scalp. In fact, prolonged exposure tends to dehydrate the hair, reduce its elasticity and make it more brittle.
In cycling, this condition is amplified by other elements typical of the discipline: sweat, prolonged helmet use, and frequent washing after training and racing. These are all factors that, over time, can contribute to weakening the hair and creating a stressful condition for the scalp.
For athletes who spend much of the season outdoors, hair protection therefore becomes an important aspect of personal care.
La risposta di Wikenfarma: protezione mirata
It is precisely from these needs that Wikenfarma has developed solutions dedicated to protecting hair during sun exposure.
The Trivis UV line, with Trivis UV and Trivis UV Spray, is designed to offer specific protection against damage caused by ultraviolet rays and help preserve the hydration and vitality of the hair fiber.
The goal is simple: to help protect hair and scalp during prolonged exposures, maintaining their balance even under severe environmental stress.
La collaborazione con Solution Tech Nippo Rali
This focus on the needs of athletes finds a natural application in the collaboration between Wikenfarma and the Solution Tech Nippo Rali cycling team.
In fact, professional cycling represents one of the most weather-exposed sports. Athletes spend hundreds of hours a year on the road, facing sun, wind and weather changes during training and competition.
Supporting a team committed to the international calendar therefore means supporting an environment in which body care and prevention play a key role.
Sport e prevenzione
Hair protection is not just a matter of aesthetics. For those involved in outdoor sports, it is part of a broader approach to health and wellness.
Through its partnership with Solution Tech Nippo Rali, Wikenfarma continues to promote greater awareness of the importance of protecting hair and scalp from sun exposure.
A message that applies to professional athletes, but also to all people who practice outdoor activities and want to take care of their hair in a more conscious way.
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Prodotti in questo articolo:
TriVis UV 30 CPS
TRIVIS UV capsules is a nutraceutical that was created as a sunscreen in capsules based on antioxidants, photoprotectors, anti-inflammatories and anti-androgens
TriVis UV Spray 100 ml
TRIVIS UV spray is a SPECIFIC photoprotective spray for hair and scalp, formulated for the purpose of protecting hair follicles, scalp and skin in general from damage due to exposure to solar UV rays, salt and chlorine.
